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Reddit shuts down its NFT avatars project

A collage of six cards, each showing a different illustration of Reddit's "Snoo" characterReddit's "Collectible Avatars" (attribution)
Three years after launching "Collectible Avatars", the NFT project they didn't want to call "NFTs" because they were already becoming kind of cringe, Reddit has decided to pull the plug. "Well, this is one of those posts. The kind that we hoped we would never have to write," they wrote.

Reddit has ended submissions for new avatars, and will shut down its avatar shop, collection display on profiles, and NFT wallet feature.

The feature is apparently so unused that the shutdown announcement garnered zero comments in the r/CollectibleAvatars subreddit. Besides posts relating to the shutdown, the most recent post in the subreddit was a year old.

This is the second blockchain-based feature Reddit has sunset, following the October 2023 decision to end their "Community Points" feature.

Theme tags: Bummer
Blockchain tags: Blockchain: Polygon
Tech tags: NFT