Ripps is a part of a group of people who have vocally criticized the Bored Apes project for being racist and antisemitic, with what they believe are intentional hat-tips to 4chan culture. Ripps also created his own NFT project, called RR/BAYC, where he clones the Bored Ape NFTs and sells them in what he says is a "critique [of the] hateful imagery". Because Yuga Labs has never brought action against any of the many Bored Ape ripoff NFT collections, he and his lawyers are arguing this lawsuit is an attempt to silence his criticism.
Some of Ripps' and others' individual claims about dogwhistles in the project are more believable than others, but in their entirety they are pretty damning. Ripps is not the only one who has been outspoken about the issue, and is joined by people in and outside of the NFT world.