Entries related to Lacoste

September 3, 2024

Lacoste quietly ditches its "UNDW3" project

Lacoste abruptly shutdown the website, Discord, and Twitter account belonging to "UNDW3", its NFT project. Lacoste launched its original collection of NFTs in June 2022, selling 11,212 of the tokens for 0.08 ETH (~$93 at the time). Lacoste made around $1 million off the mint, plus earnings from fees on secondary sales. Later announcements promised holders of the NFTs that they could participate in raffles to earn real-life merchandise and "digital twins". They were also promised a say in the future direction of the brand.

However, that's vanished as the project was closed without any acknowledgement. People still have their NFTs, but can no longer earn benefits from Lacoste. Meanwhile, resale prices have dwindled to around 0.004 ETH (~$13). Angry token holders have accused Lacoste of a "soft rug pull".

Perhaps naming your crypto project "underwater" was an ill omen.

"Lacoste Quietly Shuts Down NFT Project UNDW3, Community Alleges 'Soft Rug Pull'", Cryptofiles [archive]

June 19, 2022

Lacoste Discord among the latest to be hacked

(attribution)

So, apparently polo shirts have NFTs now. Fashion brand Lacoste's NFT project is titled "Undw3", which is apparently supposed to be pronounced "underwater" — I guess if you say the 3 in French it sort of sounds like the English... word... "underwater"... anyway. The Discord for that NFT project was one of the latest to be hacked in a string of Discord hacks so prolific that I've basically stopped reporting on them individually. Like many recent Discord hacks, this one was accomplished by compromising a moderator's account. The account was then used to post a fake mint link, and users who signed the transaction approval found their assets transferred to the attacker.

Since the last post about an NFT project having its Discord compromised, five days ago, we've seen at least fifteen more projects suffer the same: Clyde, Good Skellas, Duppies, Oak Paradise, Tasties, Yuko Clan, Mono Apes, ApeX Club, Anata, GREED, CITADEL, DegenIslands, Sphynx Underground Society, FUD Bois, and Uncanny Club.

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